Star basketball coach and business entrepreneur

MOST people don't ever start their own business, and most people never reach the heights of their chosen sport – 16 year–old Myrtleford local Genavieve Cusack has not only ticked both of those boxes, she's combined them with the launch of her business, Three Point Coaching. Gen's basketball resume is extensive – she started honing her craft in the Myrtleford Distract Basketball Association at the age of 12 before representing her town in the Country Basketball League, the North East Bushrangers under 16s and 18s, and the Women's Young League. Her coaching skills were refined in the past few years, having coached and assistant coached representative teams at events like the Echuca Junior Jamboree last year. Despite her impressive experience with basketball, Gen was late to join the sport – a dancer for years, it wasn't until her father introduced her to the game that she found her true passion. "I started playing very late – Dad (past MDBA president Brendan Cusack) dragged me to my first game, chucked a singlet on me and said you're going out to play and if you don't like it we can leave," she said. "I started playing domestic, and since then, it's just been a rollercoaster. "I didn't hate the first two years of playing, but I didn't enjoy it as much as I do now, and when I started playing rep I absolutely loved it, and I really got devoted to the sport. "I just love seeing kids develop, how happy they are when they do develop because personally I know that's a great feeling. "When I moved associations, I didn't have a terrific coach and I lost a lot of confidence through that. "With young girls who are developing and are slowly gaining confidence, I want them to have a coach who believed in them and really pushed them to do their best." The idea to create a coaching business came as a result of an assignment she had to complete through school, and the enterprise has rocketed through the stratosphere in a short amount of time. "Through school, I'm doing Business Management Unit 1 and 2 this year, and one of our SACs (School Assessed Coursework) was to write up a business plan, and I thought it would be great to do a coaching business," Gen said. "I started doing it, and the more and more I completed the business plan, I thought 'I could actually do this'. "Mark Bennett's my teacher, he's been absolutely terrific. "You can be pretty nervous to start things off, just taking that next step is the hardest – that's something I was excited to do but also very nervous, and I had some really supportive people around me to push me to do it. "I'm about a month into it and I'm fully booked with one–on–one sessions which I absolutely love." Gen hopes to expand into a junior program for kids aged 6–8, as well as a school holiday program in July. For more information about what coaching programs Gen has available, check out Three Point Coaching on Facebook or Instagram, or send an email to 3pointcoaching@gmail.com.

Star basketball coach and business entrepreneur – meet Gen Cusack

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